EC - Ekmetzoglou Cars

The goal here was to create a bold and contemporary visual identity that reflects the company’s expertise and strong presence in the automotive industry. The brand focuses on high-quality vehicles and a service experience built on trust, knowledge, and attention to detail — elements that needed to be translated into a clean and confident design language.

The logo combines sharp geometric forms with a streamlined structure, forming the initials EC in a way that suggests precision, speed, and modern engineering. The monochrome palette enhances the sense of elegance and authority, resulting in a brand signature that feels both minimal and impactful.

This visual identity positions Ekmetzoglou Cars as a professional, reliable, and forward-thinking automotive provider. It communicates clarity and strength, aligning with a business that values quality, performance, and an elevated customer experience.